HACO Industries, through its professional African haircare brand MIADI, brought together more than 150 hairstylists in Kigali, Rwanda, for an immersive Professional Haircare Seminar dedicated to technical education, innovation and professional growth.
The seminar provided a dynamic platform for beauty professionals to strengthen their technical expertise through hands-on product demonstrations, practical training sessions and peer-to-peer knowledge sharing. Beyond showcasing products, the event encouraged meaningful collaboration, enabling hairstylists to exchange industry insights, learn new techniques and stay informed about emerging trends in professional haircare for African hair.
A key highlight of the seminar was the introduction of MIADI’s latest product innovations, including Moulding Gel Wax, Styling Gel, Sheen Spray, Anti-Dandruff Cream and Leave-In Treatment Cream. Through live demonstrations, participants experienced the products firsthand while gaining practical knowledge on product application, performance and techniques that support healthy, beautiful African hair.
As Africa’s beauty industry continues to evolve, continuous professional development plays an increasingly important role in helping hairstylists meet changing consumer expectations. By investing in technical education and product innovation, MIADI is equipping beauty professionals with the skills, confidence and solutions they need to grow their businesses and deliver exceptional client experiences.
Through MIADI, HACO Industries continues to invest in the growth of Africa’s beauty professionals by creating opportunities for learning, innovation and collaboration. These initiatives strengthen technical capability, foster meaningful industry partnerships and reinforce our commitment to developing quality, innovative haircare solutions designed for African consumers.
The Kigali seminar is part of MIADI’s broader commitment to supporting the professional beauty industry across Africa. By working closely with hairstylists, salon professionals and beauty partners, we continue to build lasting relationships that contribute to higher industry standards and a more vibrant, innovative beauty ecosystem.
We extend our sincere appreciation to every hairstylist who joined us in Kigali, Rwanda, and contributed to the success of the seminar. Through MIADI, HACO Industries looks forward to continuing to champion technical excellence, professional development and innovation while empowering beauty professionals across Africa with products and expertise they can trust.
